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Lucky Charms is a cereal that has been produced in the United States since 1964. They consist of a mixture of crunchy oat cereal and small marshmallows in the shape of lucky symbols, each of which has a different symbolism. For example, hearts represent love, stars success and shamrocks luck. Lucky Charms S'mores are inspired by the S'more confection that consists of toasted marshmallow and chocolate sandwiched between two pieces of fire crackers and is popular in the United States and Canada. If you're feeling lucky, it's time to try them, adding color and flavor to your breakfast.